Our goal?
To be your best jeans ever.
Thoughtful Design Considerately designed with a wide range of silhouettes and extended sizing that make it easier to find the right pairs.
Lasting Quality Premium stretch fabrics with strong recovery, reinforced stitching, and carefully developed washes help maintain shape and color over time.
100+ Years of Expertise More than a century of craftsmanship and denim expertise informs every pair we make, guiding how we design, develop, and refine our fits and fabrics.
Get to Know Our Fits
Denim shouldn’t be confusing. Here’s a quick look at some of our top fits to help you find the pair that works for you.
Women's Fits
Suki Mid rise with a contoured waistband that won’t gap and ease through the hip and seat.
Loose & Low Secure low rise with a contoured waistband that won’t gap, fitted hip and wide straight leg.
Avery High rise with more coverage, a contoured waistband that won’t gap and ease through the hip and seat.
Elyse Mid rise with an eased waistband, extra room through the waist and a seat designed to create shape.
More sizes, same fit expertise.
Men's Fits
Zac Relaxed fit that sits just below the waist with a straight leg.
Grayson Classic fit that sits at the waist with a straight leg.
Eddie Relaxed fit that sits just below the waist with a slim straight leg.
Gordie Loose fit that sits at the waist with a straight leg.
Look Around Explore new arrivals, learn about our fits, or start with the pairs everyone’s loving.
Shop New Arrivals See what's just landed. Discover your next best pair with our latest seasonal drops.
Explore The Fit Guide Learn how our fits are designed and find the pair that works for you.
Discover What's Trending The fits, washes and details defining denim right now, all in one place.
Look Around
Shop New Arrivals See what's just landed. Discover your next best pair with our latest seasonal drops.
Explore The Fit Guide Learn how our fits are designed and find the pair that works for you.
Discover What's Trending The fits, washes and details defining denim right now, all in one place.
Take it from our customers
“My favourite brand of jeans. Only wear Silver. Well made and comfortable, consistent quality and fit!”
Sandi S. Verified Buyer
“This is my first pair of silver jeans and I wish I had known earlier! I love the fit of these jeans and the material feels so soft for instant comfort.”
Glen L. Verified Buyer
“Never ever had a better fit. Not kidding I bought 3 more pair. Love them.”
Giselle Verified Buyer
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